In this day and age, competing for your consumer’s attention has become increasingly difficult due to diminishing attention spans and greater access...
How to Use Google Keyword Planner for Effective PPC Ad Campaigns
Google Keyword Planner is a free tool within the Google Ads interface that helps your company build lists of relevant and high volume keywords for hig...
6 Best SEO Lead Generation Practices for 2021
Ranking on Google SERP and attracting prospective leads to your website used to be a simpler affair back in the day. However, as the digital marketpla...
The 7 Best Conversion Rate Optimization Practices for 2021
Do you offer outstanding products or services through a great website that generates good traffic? So, why isn’t your website generating as many con...
Best E-commerce Platform to Choose in 2021: Shopify, Magento, or BigCommerce?
Choosing the right E-commerce platform is essential for the growth of your business. When researching various options, you might have come across big ...
Email Marketing Checklist: 10 Things to Check Before Hitting Send
Have you ever sent an email where you misspelled your company’s name, forgot to add essential links, or the merge fields simply weren’t working as...
10 Best Infographic Design Trends 2023
Infographics have become a popular way to communicate complex information in a visually appealing way. As we enter the new year of 2023, it’s a ...
6 Snackable Content Types Every Marketer Should Know in 2021
An average person had an attention span of 12 seconds in 2000, and this figure has reduced to 8.25 seconds as of 2015. These diminished attention span...
7 Social Media Marketing Trends to Look out for in 2021
We use social media for everything from getting news updates and staying connected with loved ones to online shopping and entertainment. In 2020, usag...
How to Create Facebook’s Dynamic Ads
As of 2020, Facebook has over 1.82 billion active users and over 2.7 billion active monthly users. Therefore, if you’re an entrepreneur or a busines...